BDNY November 12, 2023 – Safemark, the dominant provider of electronic safes to the global hospitality industry, is pleased to announce an exclusive partnership with Indel B to distribute their line of award-winning minibars in the US and Canada.
Indel B, based in Sant’Agata Feltria, Italy is a 56-year-old company specializing in mobile refrigeration for the automotive, leisure and hospitality industries. As hospitality’s leading innovator of minibar solutions, Indel B is recognized as the first to bring compressor technology to hotel guest rooms, driving the change from highly inefficient and environmentally detrimental cooling systems, to smart, powerful, energy efficient and silent units. This innovative milestone allowed hotel operators to reach previously unachievable performance and cost savings.
Seeing the minibar as a strong contributor to the overall guest experience, but also as a key element of hotel room design, Indel B launched the Fridom Collection, recently awarded with the Red Dot Design Award 2023 for Best Product Design.
Safemark Vice President & General Manager, John Foley, commented, “Celebrating our 40th anniversary this year, we are excited about the possibility of marketing a safe and minibar combination to our loyal customers.”
Safemark is excited to highlight the benefits of this partnership at this year’s BDNY, from November 12-13, at Booth #2344. Safemark representatives are eager to greet attendees seeking an introduction to the company’s expanded product line. For more information, call 1-800-255-8818 or visit www.safemark.com to learn more.
Safemark Contact
John Foley
Vice President and GM
jfoley@safemark.com
Indel B Contact
Marco Buoso
Business Unit Manager
marco.buoso@indelb.com
PR Contact
Sasha Ramirez
Marketing Director
sramirez@safemark.com
